Category Archives: Project Management

Identifying Duplicate Customers (Part 1)

In this article I will begin discuss some of the detailed issues that you must consider in relation to implementing a Single Customer View solution. Whether you are a business considering embarking on an implementation, whether you already have a … Continue reading

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Why you need a Single Customer View

In my previous post I provided a brief summary of where the Single Customer View originated and introduced some of the key areas that need to be considered carefully when embarking upon any program to introduce a Single Customer View … Continue reading

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Introducing the Single Customer View

In this, the first of this series of articles covering the various aspects of the Single Customer View I would like to very briefly look at the origins of the beast and also introduce some of the components of a … Continue reading

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Being Data Led

There is no doubt that data is the big thing at the moment (and lets face it, has been for some time). The sheer volume of articles / blogs etc on the subjects of Data Quality, Data Governance, Data Analytics, … Continue reading

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Life is Complicated (or is it?)

Time for a bit of a philosophical ramble. Whichever field we work in and at whatever level we are at, ┬áit appears that the landscape is becoming more and more complex. And we seem to be constantly bombarded with messages … Continue reading

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